In today’s competitive digital landscape, marketers must stay ahead of the curve. At ESEI Business School, we combine academic excellence with real-world applications so that our students graduate with both knowledge and practical experience. Whether you are studying marketing, entrepreneurship or digital business, understanding how to use the right tools …
Paris Amirsadeghi holds a Master’s degree in Marketing and Communications from ESEI Born and raised in Iran, Parisa Amirsadeghi had already built a strong professional background before moving abroad. She worked in project management and collaborated with leading brands, developing valuable experience in marketing and communication. After several successful years, …
For many international students, studying abroad is about more than earning a degree. It is also about personal growth, building connections, and preparing for a global career. This was the case for Merle, a Dutch graduate of the Master’s in Marketing and Communication at ESEI International Business School, who moved …
Students were tasked with helping Qoomet address several pressing marketing challenges. The gap between academic theory and real-world practice is a challenge for many students and professionals alike. At ESEI International Business School, bridging this gap is not just a philosophy—it’s a core part of the curriculum. That is why …
Guest Speaker: Tony Anagor Negotiation is a term that often stirs images of confrontational boardroom standoffs and high-stakes deal-making. However, Tony Anagor, an esteemed leadership coach and entrepreneur, sees it differently. For Tony, negotiation doesn’t have to be an adversarial process. In a workshop with ESEI International Business School (ESEI) …
Why Pursue the Art of Marketing at ESEI International Business School? In an era where digital technology is reshaping the landscape of consumer interaction and business strategies, mastering the art of marketing has become more crucial than ever. The digital age demands a blend of creativity and analytical skills that …
Barcelona is a vibrant and diverse city with a unique blend of cultures, languages, and traditions. This cultural intelligence poses a great opportunity for businesses to tap into a diverse audience and expand their customer base. However, to successfully market to this diverse audience, it’s crucial to have cultural intelligence. …
Best Masters in Marketing and Communication in Barcelona! A testimonial from Marlene Brandtner Marketing and Communication is one of the most targeted subjects of recent years for students, as more and more young people understand the career opportunities and the importance of this topic for brands. In fact, many students …
As the world emerges from the COVID-19 pandemic, we’re starting to gain enough perspective to reflect on the learnings from the crisis. What did businesses do wrong? And what did they get right? Which companies handled the crisis well, and which ones didn’t? And, most importantly, what changes do we …
Are you considering studying in Barcelona? If so, you must be wondering what you need to know about life in the Catalan capital. Barcelona is very popular with foreign students. A cosmopolitan European city with one of the world’s best city beaches, a world-class festival scene and a great quality …
With everything that’s happened in the past few weeks, you may feel like you’ve had to put your career dreams on the back burner. But don’t worry: professional development is very much possible, even in times of crisis. We’ve organised some insightful online career workshops to help you get …
It was our first Career Fair of 2019 and the sun came out for us again! There was a buzzing atmosphere as dozens of students took the opportunity to speak with international companies, learn about their career options and apply for internships. Our blogging team spoke to staff, students and …









