What accommodation business had no hotels, no receptionists, no beds, no cleaning staff, yet still scaled to more than 150 million paying guests every year? That would be Airbnb. The company, which began in 2008, was a pioneering startup in the sharing economy; a movement that promotes collaboration between people …
Presentations can be energising, interesting, entertaining ways of engaging an audience and giving them valuable information. We’ve probably all sat through one or two stand out sessions where we’ve walked away with a “wow” feeling and a spring in our steps. Unfortunately, those are the “unicorns” – the exceptions to …
Anyone reading recent headlines will see that the rumblings of international discontent are louder than usual. With a U.S. president bent on an international trade war and Brexit looming on the horizon, it’s a good time to consider the position of businesses as they seek to grow. Let’s look at …
More than 100,000 entrepreneurs, business leaders, corporate reps, journalists and tech enthusiasts are about to descend on Barcelona. They’re coming to catch a glimpse of mobile future and to experience cutting edge technology at the Mobile World Congress (MWC), which takes place from the 26 February to 1st March 2018. …
At ESEI we are proud to be an international business school. Since starting the school in 1989 we’ve had students from over 48 countries. Even as we speak, we have more than 30 nationalities enrolled in our undergraduate and masters programmes. Our students go on to do great things. Some …
In November George Chilton, Creative Director at Hubbub Labs, gave a public relations-focused talk titled “How to tell your story in the media”. George has summarised his key takeaways in this article. Public relations (PR) is a mysterious thing for many people. It is an impenetrable world full of celebrities, …
