Explore the core principles of modern marketing with our “Strategic Marketing” course. Covering market research, consumer behavior, marketing plan formulation, and distribution strategies, this module equips you to excel in today’s dynamic business environment.
Learn to gather and analyze market data, uncovering insights that drive innovative product development. Understand how consumer behavior theory directly shapes effective marketing strategies, helping you create compelling and targeted plans.
Master the art of setting objectives, crafting impactful marketing mixes, and developing strategies tailored to diverse markets. Discover the importance of budgeting, evaluation, and persuasive communication when presenting marketing plans!