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In today’s digital landscape, a well-designed and user-centric website is paramount to engage and retain users. The “Web Design and User Experience (D&UX)” master module offers a comprehensive exploration of the principles, strategies, and techniques required to create captivating websites that ensure an optimal browsing experience. From foundational concepts to hands-on practical sessions, this course equips participants with the skills and knowledge to craft remarkable digital interfaces and seamlessly apply them to real-life projects.
ESEI employs a project-based learning and assessment methodology across all modules taught in our master programmes. This innovative approach means students collaborate in groups to develop projects that demand creativity, teamwork, and problem-solving abilities.
The primary advantage of this method is that by the time students graduate, they will have compiled a portfolio of work. This portfolio will be directly relevant to their future roles, whether as employees or business owners, showcasing their hands-on experience and skills.
Project formats vary and are at the discretion of the instructor. Projects can take the form of case studies, written reports, videos, role-playing activities, podcasts, or any other medium that effectively communicates the students’ ideas. Teachers are responsible for creating project briefs and monitoring team progress with regular updates and check-ins.
Projects will be evaluated based on group and individual contributions, as well as the presentation and subsequent Q&A session, highlighting the importance of both collective and personal efforts in achieving project objectives.
A significant portion of the grade, 20%, is determined by students’ engagement and participation in class, reflecting the value placed on active involvement and contribution to the learning environment.
Mery von Bernard is an innovative Industrial & UX Designer whose passion for design, Web3, and gaming drives her exploration into the evolving realm of user experience in blockchain platforms, virtual and augmented reality, voice search, and video games.
With a commitment to enhancing society through design and innovation, Mery prioritizes the needs of end-users to enrich our lives and experiences in the digital age. Her collaborative spirit shines brightest when working within diverse, cross-functional teams.
Mery von Bernard’s journey in design began with a Bachelor’s Degree in Product Design from IED Madrid, graduating in mid-2015.
Her career quickly took an exciting turn with a collaborative project for Madrid’s Fashion Week, focusing on 3D printing technologies. Subsequently, Mery joined an R&D+i team as a Design Engineer, a position she held until 2019.
During 2018 and 2019, she embraced freelancing, contributing to the Spanish design studio “Studio Santamaría” and the innovative Swedish med-tech wearable startup, WalkBeat.
In early 2019, Mery’s career path led her to Barcelona, where she became a Design Lead for Hewlett-Packard Inc., focusing on a B2B Large Format Design printer. Embracing the digital transformation, 2021 marked her entry into fully-digital product design as a UX Designer for Oracle NetSuite’s Platform Tribe.
Mery’s expertise lies in the intersection of traditional industrial design and the burgeoning field of UX design, particularly within the context of cutting-edge technologies such as NFTs, cryptocurrencies, and blockchain platforms. Her ability to navigate and innovate within these dynamic environments showcases her forward-thinking approach to design and user experience.
As an educator, Mery specializes in courses that delve into the principles of industrial and UX design, with a keen focus on emerging technologies in the Web3 and gaming sectors.
Her teaching methodology is rooted in practical application and user-centered design thinking, equipping students with the skills to navigate the complexities of designing for digital products and services in an ever-evolving technological landscape.
Mery von Bernard’s influence on her students is profound, inspiring them to challenge conventional boundaries and explore the limitless possibilities of design in the digital age. Her dedication to fostering an understanding of user needs, combined with her insights into the future of UX in blockchain, VR/AR, and gaming, prepares students to become innovative designers who will shape the future of digital experiences.
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